A Very Big House in the Country

Project

Highwood House

Client

Knight Frank

Toolbox

Branding
Brochure
CGI
Animation
Video

Who were we talking to?

Wealthy international clients. Probably ones with horses.

Tell me more!

Things we had to work with; a field with a view and some drawings.

Things we needed to do; make sure the client who was dreaming of building their own 20,000 sq ft mansion in the country chose this plot.

For this audience, luxury comes as standard and time is precious. Two key themes were identified: First the view from the site. Second the lifestyle of living in this pocket of the country. Then it needed to be communicated instantly. Our target was not going to buy a site off plan so our job was just to make them decide to visit.

We wanted a lifestyle to permeate the marketing. This needed to be relatable yet aspirational. Relatable in it’s luxury, aspirational in its quality time spent. We set about bringing it to life with imagery, video and a bespoke website.

CGI image of a luxury residential bedroom with views across a valley
Highwood house logo in black on a white background, white on a grey background and white on a green background
Highwood House Front of House CGI, CGI Aston Martin on driveway
Highwood house brochure front page
CGI image of the Highwood House website on a mobile phone